The various means of mass communication, journalism and advertising is changing the way the world is communicating. They are playing an increasing role in helping us get educated, entertained, informed and in taking decisions. Radio, television, newspapers, magazines and lately the internet and the mobile phones have become an integral part of our day to day life. We are becoming increasingly dependent upon them for news, information, entertainment and even employment. They play an increasing role at the workplace too. Industries are utilising the mass media for promoting and advertising their businesses and products. Celebrities and politicians are taking to it in a big way to promote themselves, their ventures and parties respectively.
Eligibility and course duration
Should have passed 10+2 preferably with Physics, Chemistry and Math from a recognized board or university. The duration of this undergraduate course is 3 years.
More about the course
This course equips you with the necessary knowledge and skills in various fields related to the mass media. You gain skills on journalism, writing, photo journalism, radio and television production, editing works, sound & lighting techniques and a lot more. The course helps you learn about a number of job profiles. Some among them are newspaper reporters, copywriters, editors, advertising executives, public relation executives, broadcast journalists, magazine writers, documentarians, communication researchers and so on. The course helps in improving your language, literary and communication skills that are very essential for success in this field.
There’s a plethora of jobs in the field of mass communication, advertising and journalism. You can get employed in a number of media houses related to radio and television broadcasting. More and more television channels are coming up in the country, for you to seek jobs in them. The print media including newspapers and magazines provide for excellent opportunities for budding journalists. Advertising is highly popular in the country and provides for openings to those with creative talent. You can get into news reporting, news reading, anchor in TV and radio shows, script writer, editor or sub-editor, sound and lighting specialist or even work behind the camera. Though most of the jobs in this field are in the private domain, there are a good many jobs in the government too. The information and broadcasting ministry provides for jobs to those with suitable qualifications and experience. After this course you can even undergo M.Sc and postgraduate diploma courses.
B.Sc MCAJ Admissions for 2018 - 2019 Academic Year
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