About Diploma Marketing Communication course
It is a Diploma course in Marketing Communication. This course helps the students to learn communicating effectively in a business environment. The students learn how to speak effectively and convince the buyer to purchase a particular product which they are marketing. Communication skills in English as well as other foreign languages are very important for a person dealing in marketing. In this course, students develop marketing communication and brand support activities based on their understanding of market and consumer behavior. They learn the role of direct marketing strategy and sales promotion. You will also gain an understanding of public relation for different consumers.
The qualification for pursuing Diploma Marketing Communication course is a pass degree in 10+2 or Higher Secondary Examination in any stream from a recognized college or university.
The minimum duration of Diploma Marketing Communication course is of 1 year.
What skills will students learn in Diploma Marketing Communication course
This course encourages the students to develop strong communication skills basically in speaking and improving on management, analytical, organizational and interpersonal skills. Armed with marketing communication skills, the diploma holders are well prepared to enter into a variety of public relation industries, advertising sector, large business houses, journalism, media, management and sales work force.
In addition to general marketing communication skills, students concentrate in a particular specialization associated with communications. They acquire specific skills in that area. For example, public relation experts who shares information about company’s products or events, must be able to verbally and orally convey details to individuals and groups. Marketing communication specialists also need to have highly developed communication skills in e-mail and newsletter writing.
Diploma holders from Diploma Marketing Communication course have a wide array of job opportunities. They can go for job in many fields such as journalism and mass communication, advertising and public relation, brand promotion or Marketing administration, tourism administration and international relations. In the public relations field, job opportunities are expected to be better. They can also work as a tourist guide or they can open their own tution or coaching center to teach marketing communication skills to students.
Diploma Marketing Communications Admissions for 2018 - 2019 Academic Year
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