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Posted By: vijay kumar Member Level: Diamond Posted Date: 05 May 2008
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2006 Madurai Kamaraj University Diploma Journalism & Mass Communication Paper II - MASS MEDIA AND SOCIETY Question paper
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Time: Three hours Maximum: 100 marks
PART A- (3 x 20 = 60 marks)
Answer any THREE of the following in about 4 pages each.
1. Explain the various types of society prevailing in India.
2. Evaluate the role of radio in taking social welfare programmes to the masses.
3. "TV care for the health and sanitation of the people" - Elucidate with examples.
4. Explain the role of newspapers in bringing about social and economic reforms.
5. Discuss the allegation that Tamil Newspapers do have only Regional outlook; not national
outlook.
PART B - (2 x 10 = 20 marks) Answer any TWO of the following.
6. Discuss the allegation that most of the programmes of Radio and TV are not reaching the
targeted audience.
7.Write notes on the Radio programmes Uzhaippavar Arangam, Kirama Samudhayam,
Arangisai and Mangaiyar Ulagam.
8. Explain the contribution of folk arts in the communication process.
9. "The mass media can change the food habits of people" - Elucidate. I
PART C - (5 x 4 = 20 marks)
Write short notes in about a page each on any FIVE of the following.
10. Luxury in human society.
11. Womans programmes in Radio.
12. T.V. Serials.
13. Tourism development and media.
14. Compensation
15. Editorial
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