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Posted By: Jyothi Member Level: Diamond Posted Date: 18 Dec 2007
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2007 Bangalore University B.B.M International Busienss Question paper
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III Semester B.B.M. Examination, Nov./Dec. 2007
(Semester Scheme)
MANAGEMENT
(Paper - 3.6) International Business
Time : 3 Hours Max. Marks : 90
Instruction : Answers should be written completely in English.
SECTION - A
1. Answer any ten sub-questions. Each question carries 2 marks.
(10x2=20)
a) Expand LERMS.
b) What is Global Company ?
c) What is Excise Duty Refund ?
d) What is Intracorporation Transfers ?
e) What is Counter Trade ?
f) What is International Business ?
g) What is International Marketing Intelligence ?
h) What is Geocentric approach ?
i) Expland TTCIL, FIEO, MMTCI, STCI.
j) What is Decentralised Business Unit ?
k) What is Letter of Credit ?
l) What is FDI ?
SECTION - B
Answer any five questions. Each question carries 5 marks.
(5x5=45)
2. Briefly explain the theory of comparative cost of advantage.
3. What are the features of Globalization ?
4. Write a brief note on EXIM Bank.
5. Bring out the merits of MNC's to the home country.
6. What are the features of a Sound International Marketing Information System ?
7. Explain in brief the merits and demerits of geographical organisation structure.
8. Write a note on convertibility of rupee on current account.
9. What are the disadvantages of EDI ?
SECTION - C
Answer any three questions. Answers should not exceed 3 pages. Each question carries 15 marks. (3x15=45)
10. Briefly explain the process of Marketing Research.
11. Explain in brief the various reasons for International Business.
12. Briefly explain the following theories of IB :
a) Product Life Cycle Theory
b) Theory of Absolute Cost Advantage.
13. What is a Joint Venture ? Explain its merits and demerits.
14. What is Globalisation ? Briefly explain the globalisation of production, markets, technology and investment.
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