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Posted By: kishore Member Level: Gold Posted Date: 06 Jun 2008
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2007 Jawaharlal Nehru Technological University Other Master's Degree M.B.M STRATEGIC MANAGEMENT Question paper
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1. What do you mean by strategy? What are the strengths and
weaknesses of formal strategic planning?
2. What is the importance of external and internal analysis in the
process of strategic planning?
3. Use Porter’s Five Forces model to evaluate competitiveness
within service providers of mobile phones in India.
4. Explain why cultural factors should be an important
consideration in analysing and choosing among alternative
strategies.
5. Explain the terms concentric diversification, horizontal
diversification and conglomerate diversification by providing
recent examples for each of them.
6. What is the relevance of barriers (exit and entry) in the
implementation of strategy?
7. Why has strategy evaluation become so important in business
today? Discuss in the context of business in India.
8. How can you ensure the process of management audit
comprehensive objective and systematic? What are the
limitations of management audit?
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