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Posted By: Anand Member Level: Diamond Posted Date: 14 Jun 2008
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2007 Acharya Nagarjuna University Post Graduate Diploma Journalism & Mass Communication Public relations and advertising Question paper
Question Papers of Acharya Nagarjuna University Center for Distance Education Postgraduate Diploma in Journalism & Mass Communication (PGDJMC) - PGDJ03 Paper III Public Relations and Advertising - May 2007
May 2007
Time : Three hours
Maximum : 100 marks
Answer any FIVE questions.
All questions carry equal marks.
1. Define Public Relations and explain its nature.
2. Discuss four stages of Public relations.
3. Prepare a model press release.
4. How do you arrange press conference ?
5. Discuss the importance of Public Relations in the Government.
6. Distinguish between Public Relations and Media Relations.
7. Explain ethical aspects of advertising.
8. Classify various advertisements.
9. Elucidate stager in ad.campaign.
10. Prepare a model ad.copy of your choice.
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