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Posted By: Tushqi       Member Level: Gold       Posted Date: 14 Jun 2008

2007 Guru Gobind Singh Indraprastha University M.B.A strategic management Question paper



Course: M.B.A   University: Guru Gobind Singh Indraprastha University




1. Briefly describe the strategic alternatives given by Glueck. Explain with the help of examples.

2. Explain PESTEL framework and illustrate with suitable examples.

3. What do you understand by tangible and intangible components of differentiation? Explain Give five examples each of tangible and intangible products and give reasons for their classification.

4. The record of M & As world over has not been impressive. What can be the reasons for the failure of M & A? Discuss.

5. Write short note on any two of the following:

(a) BCG Matrix
(b) Balanced Score Card (BSC)
(c) Joint Ventures
(d) CompetitiveStrategies







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