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Posted By: kthangamani Member Level: Silver Posted Date: 19 Nov 2007
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2006 Anna University B.E/B.Tech DEGREE EXAMINATION ,NOVEMBER/DECEMBER 2006 Question paper
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B.E/B.Tech DEGREE EXAMINATION ,NOVEMBER/DECEMBER 2006
Eighth Semester
Information Technology
IF043-ELECTRONIC COMMERCE
Time: Three hours Maximum :100marks
Answer All questions
PART A -(10 x 2 =20 marks )
1 .What are the advantages of e-commerce?
2. Define value chain.
3 .List any two sailent features of packet switched networks.
4. What is the need for markup languages?
5. Give any two examples for web server.
6. What is the need for search engine?
7. Define confidentiality.
8. List the advantages of electronic payment systems.
9. What are the limitations of intelligent agents?
10 .state the merits of web based marketing
PART B-(5 x 16 = 80 marks)
11. (i) Write short notes on web based marketing. (8)
(ii) Discuss the main features of online advertisements. (8)
12 (a) (i) Explain the concepts of traditional commerce (8)
(ii) What is the role of internet in e-commerce?Discuss the features of intenet and www. (8)
Or
(b) Explain un detail about strategic business and industry value chains (16)
13. (a) (i) Write short notes on packet switching networks (8)
(ii) What is the role of XML in e-commerce applications? Discuss in detail. (8)
Or
14 (a) (i) Explain how performance evaluation can be made on web on web
Servers. (8)
(ii) Discuss the sailent features of web server software (8)
(b) (i) Describe the sailent features of web protocol. (8)
(ii) Write a detailed note on web hosting (8)
15. (a) Discuss in detail the properties and usage of electronic cash (16)
Or
(b) Explain how e-commerce enhances sales and discuss about different marketing strategies (16)
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