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Why admission fairs are organised by foreign universities in India?

Date: 12 May 2016    Group: Education    Category: Study Abroad   

It is generally understood that securing admission in a foreign university is not easy. However, on the other hand many foreign universities organize admission fairs in major cities of India. Why admission fairs are organised by foreign universities in India? What the objectives and activities in such admission fairs?
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Wondering why foreign universities organize admission fairs in India? Find responses from experts on this page.

Author: sathish chandrasekaran    17 May 2016      Member Level: Gold     Points : 3  (Rs 3)    Voting Score: 0

Indians are the third largest students who go abroad for education. Just because a college is existent in a foreign land does not ensure it is good college. There is a stiff competition and high quality colleges in the business. Each university aims to extract the market potential of India so that the seats can be filled and gain popularity. It is not something new and has been going on over decades. They come to India, explain what the college can offer its student and how it is beneficial for them. Also how it stands better than competition is also explained in such admission fairs. Word of mouth in India is higher than any other country, so if a person enrolls he will recommend or share his experience with others as well and there you gain lot of promotion in India. It is a strategic move by foreign universities to gain momentum in Indian Market.

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