How do the cine-experts decide whether a film is successful or not?
Interested in knowing the criteria for deciding film success? On this Ask Expert page you can look out for answers to your queries.
I am not a movie-buff. I don't watch commercial movies. However, I do read the reviews of films which appear in the newspapers and in some internet magazines. I am always curious to know how do the cine-experts decide whether a particular film is a success or not. In earlier days, the commercial success of the films was decided on the number of weeks a film is run in movie-theatres. But nowadays I have noticed that the criterion has changed. Now, the success of a film is measured on the gross earnings of a film during the first three days of business.
I would like to know the reason behind this change. Why earlier the success of the films was measured in terms of number of weeks the films were run in theatres, and why this is now measured in terms of gross income a film generates during first three days of business.
Experts: kindly give the reason behind this.