What could be the role of CRM to rebuild the market for ABC?
Interested in rebuilding market for a business? want to know how CRM can help you in doing so? On this Ask Expert page check out responses and resolutions to yuor query.
ABC is one of the largest excavation services provided in North Carolina USA. It operates at 24/7 Call Centre for emergency work. The organisation has worked hard to build strong reputation based on friendly service, professionalism, fast response and efficient problem resolution. A key strength of ABC is its dedicated team of highly trained and qualified engineers.
The organisation has a large customer base which is increasing and it becomes difficult for an organisation to access a clear and comprehensive overview of customer information. As a result the organisation was not able to identify the needs of customers and serve them properly. Gradually it started losing it is valuable customers.
What could be the role of CRM softwareto rebuild the market for ABC?