World record: PM Modi’s suit sold at Rs 4.3 crore!A suit worn by Prime Minister Narendra Modi that gathered worldwide fame for having his name embroidered all over it has entered the Guinness World Records after selling for a record sum. The Prime Minister was ridiculed on social media by some so-called intellectuals for the tailored, pin-striped suit, which he wore during a meeting with the US President Barack Obama on a visit to India in January 2015.
When images of the Prime Minister were enlarged, it became clear that the subtle gold stripes were made up of the words 'Narendra Damodardas Modi' written in tiny letters. The personalised suit has been bought by diamond tycoon, Laljibhai Patel, in Gujarat last year for Rs 4,31,31,311 (Rs 4.31 crore or US$ 6,42,426) in an auction held at Surat. This has now entered the Guinness Book of World Records as the most expensive suit.
The entire proceeds from the auction were donated to the 'Namami Gange' Fund, a project to clean up the River Ganges.