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- Category: Miscellaneous
- #589591Yes the word new adds lot of interest and pep to a product or service and we are tempted to use and know about it. Invariably we can see the marketing strategy of many companies is that they are using the words like new improved, much improved, neo and something like that. Once we see the word new on a product we feel that some improvisation has been done than the previous quality and we are tempted to use the new one. So this is the marketing technique and we should not fall into that trap. Be original and alert and watch for changes that should take place automatically.
'Idhuvum Kadandhu Pogum "
Even this challenging situation would ease