Normally, we want to buy a product with a nominal price. So, it is completely our choice, it is not good to run behind brands if you cannot spend much on any product. We should take care of our pocket too.
Do what inspires you !!
'Idhuvum Kadandhu Pogum "
Even this challenging situation would ease
" Be Good and Do Good "
Due to this stringent quality control the prices of branded items are high. With time a reputation is made in the society about these and the brand becomes a symbol for that item. Some examples are Surf, Bournvita, lifeboy, Bata and so on.
On the other hand there are items which are not branded and we always have a doubt whether they will be good or not. Due to huge price differential people go for that and use them. Sometimes they are very good while other times not good.
So those who can afford will go for only branded.
Knowledge is power.
I personally feel we should be open when it comes to branded or non-branded items. It would depend on what we buy it for, what is the appliance/item, what is the value of it, how long we expect to use it. If it's a electronic item or an expensive one like a LCD TV or fridge, it would better to go for a branded one so that it would be a long term investment.
In contrast, shirts, watches, shoes, I personally don't think you need a formal branded ones. Many of the branded shoes are just our sourced products with a sticker on top.Also, there would be decent durable local manufacturers who give good quality at a much more economic price.