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Management of Creativity & Innovation
Posted Date: 09 Apr 2008 Resource Type: News/Announcements Category: Short term courses
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Posted By: Bala Member Level: Diamond
Rating:  Points: 2
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INDIAN INSTITUTE OF MANAGEMENT CALCUTTA
Management Development Programme
On
MANAGEMENT OF CREATIVITY AND INNOVATION
July 07-11, 2008
At
Kolkata
Programme Director :
Prof. Vidyanand Jha
INDIAN INSTITUTE OF MANAGEMENT CALCUTTA
Why This Programme?
There is an old Chinese saying - May you live in interesting times! It is considered both a curse and a blessing depending upon how one looks at it and consequently what course of action one adopts. There is no doubt that in these days, consequent to the emergence of an increasingly globalized and liberalized business environment, Indian managers are living in interesting times. One of the most important aspects, which is going to decide whether these interesting times turn out to be a blessing or a curse, is an organization’s record in innovation - its ability to tap the creative potential of its employees and to translate that into innovation at the corporate level; the ability to compete and excel on the basis of innovative products and services.
The name of the game now, for the successful organizations, is to constantly reinvent themselves. This takes these organizations away from the command and control mentality and requires them to generate a culture where everybody contributes creatively to enhancing organizational effectiveness, both at present and in the future. What it all translates in real terms is that organizations have to encourage their employees to think, and think creatively. It also means that not only a select band of people, as was the case earlier, from R&D or similar departments, but people across the organization are involved in the process of innovation.
This course, currently in its 11th year, hopes to initiate and add to such a process of innovation in Indian organizations. It is based on the assumption that all employees have creative potential, which can be harnessed and managed to lead to innovation and excellence for the organization.
Programme Objectives
The programme has the following four broad objectives:
1) Develop a critical appreciation of concepts related to creativity and management of creativity and innovation.
2) Help the participants assess their own creative potential, to identify the various blocks to realize this creative potential, and to guide them to develop a personal agenda for overcoming these blocks.
3) Train the participants into creative problem solving methods
4) Develop an appreciation among the participants about the organizational context of creativity and innovation so that they can work towards making their own organizations into creative workplaces which come out with innovation on a sustained basis.
Key Topics
• Creative Personality
• Creative Process
• Creative Problem Solving Techniques
• Creativity in the Organisational Context
• Innovation in the Organisational Context
Programme Methodology
The programme would consist of a mix of personal assessments; individual and group exercises; concept sessions; case discussions; and personal explorations. The participants would also be provided one on one personal time with Prof. Jha to know about their own creative potential and the ways to harness it more effectively.
Programme Director and Faculty
The Programme is designed and directed by Prof. Vidyanand Jha, Fellow, IIMA. He brings a wide spread knowledge alongwith a keen interest in creativity and innovation to the programme design and delivery. He is also a poet and has keen interest in creative pursuits.
He started this programme at IIM Calcutta ten years back and has conducted this programme for more than one thousand working managers and post graduate students during this period.
The Programme may also include some other speakers from academia and industry.
Programme Eligibility
The programme is aimed at managers at various levels in the organization and from various functional areas who wish to improve their personal and managerial effectiveness through harnessing their creative potential. We are aiming to get managers from a variety of backgrounds to juxtapose multiple and diverse viewpoints in the group. A high degree of willingness to work with oneself is desirable.
Venue :
Tata Hall
Indian Institute of Management Calcutta
Joka, Diamond Harbour Road
Kolkata 700104
Arrival/Departure
For the participants, accommodation is arranged from the evening of the day before the programme. Participants are requested to report at the Reception Desk of Tata Hall latest by 9.00 a.m. on the first day of the Programme. Reception of Tata Hall is manned round the clock.
The Programmes are expected to be over by 2. 00 p.m. on the last day of the Programme. The participants are requested/expected to make their travel plan accordingly.
Programme Fees: Rs.30,000/- (Rupees thirty thousand only)
Programe fees are to be paid by Demand Draft/Cheque payable at any Bank in Kolkata. The DD/Ch. should be made in favour of “Indian Institute of Management Calcutta” and sent to the below mentioned address at least three weeks prior to the commencement of any MDP.
The Manager, CMDP
Indian Institute of Management Calcutta
Joka, Diamond Harbour Road
P.O. Joka
Kolkata - 700 104.
Phone : 033-2467 8300-06
Discount on the Programme fees :
An organisation is entitled to get a discount @ 10% on the Programme fees provided that it nominates at least four participants for a particular MDP.
TDS (Tax Deducted at Source):
Our Institute is exempted from TDS. Therefore, there should not be any deduction of tax at source from the Programme fees.
For all other details on administrative matters please refer to the ‘Guidelines for Participants’ at our website or e-mail to ‘mgrmdp@iimcal.ac.in’
For more details, visit http://www.iimcal.ac.in
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