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how to communicate effectively?


Posted Date: 16 May 2008    Resource Type: Articles/Knowledge Sharing    Category: Education

Posted By: SHRUTI        Member Level: Bronze
Rating:     Points: 3



Keys to P.E.R.F.E.C.T. communication

Personal Impact


Non-verbal communication such as unease, uncertainty or nervousness can convey negative signals to your audience. These subconsciously perceived weaknesses can capture the audience's attention so that what you are saying is lost.

Know exactly how you are going to start your presentation. Ensure that it's powerful and engaging and be aware of you body language.

Emotional Connection


If you aren't passionate about what your topic how can you expect any body else to be?

Engage people at an emotional level. Tell personal stories, use metaphors and let people into your life's experiences. You will find that your audience will more easily join you in your pictures.

Right to Talk


What right do you have to talk about the subject you are talking to us about? Tell us your History and in doing so create authority?

As a child we were told not brag about our achievements. You then enter the world of work and what happens you are judged on your accomplishments.

When you identify your expertise and call on the 'hands on' elements of the matter being discussed you develop personal credibility and elicit an emotional response from those listening.

Facts


Once you have developed an emotional rapport, and a reason for them to trust and believe in you, then your presentation has to have defined facts and detail.

Don't talk in terms of hypothetical situations. Make it relevant to your 'audience', their businesses, their hopes and concerns. Understand what they want to know, not what you want to tell them.

Encapsulate


We live in a sound bite society.

"Just do it", "it's the real thing", "Am I bovvered?" We are programmed to expect information to be packaged in instantly memorable phrases. Encapsulate your message, the key elements of your presentation and translate them into succinct, influential language.

Credibility


Don't make claims that you can't substantiate. At a seminar recently a speaker used the following information.

"A first impression is based on 7% spoken words, 38% tone of voice and 55% body language."

The speaker was questioned about the provenance of the quote but did not know the originator. His credibility was immediately blown.

If you are going to use quotes make sure you know who said it and in what context.

The Company


Apart from your individual right to talk on a specific subject it is also important to establish the credentials of the company or companies that you are associated with.

Use testimonials from delighted customers and the value you bring to the company. Is is a universal truth that those we associate with can give us even greater standing and authority.

The P.E.R.F.E.C.T. elements form part of a sophisticated influencing skills workshop used at QVC and in the corporate arena.

Those attending develop, presence, business-winning presentations and obtain a set of tools to enable them to be effective where they need to positively influence and motivate others to achieve their desired result.

The key to your personal and financial success is in your ability to positively impact others




Responses

Author: Karthika M    19 May 2008Member Level: Gold   Points : 2

It is really useful.Thank you.


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