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Pondicherry University MBA 2nd year Syllabus-MBA-INTERNATIONAL BUSINESS-MANAGEMENT OF MULTINATIONAL


Posted Date: 21 Jul 2008    Resource Type: News/Announcements    Category: Education

Posted By: bharath sudar        Member Level: Platinum
Rating:     Points: 2



PAPER - XII
MANAGEMENT OF MULTINATIONAL CORPORATIONS
COURSE CODE: 38 PAPER CODE:H3020

UNIT-I

International Management: Trends, challenges and opportunities; Different schools of thought of international management.

UNIT-II

Growth and Development of MNCs: Role and Significance of MNCs – Pattern of Growth – Country of Origin – Different Management Styles – Strategic Issues involved.

UNIT-III

Comparative Management : Importance and scope; Methods of comparative management ; management styles and practices in US ,Japan, China, Korea, India; Organizational design and structure of international corporations; Locus of decision making; Headquarter and subsidiary relations in international firms.

UNIT-IV

International Business Strategy: Creating strategy for international business; Management of production, Services technology and operations; Marketing financial, legal and political dimensions; Ethics and social responsibility of business. Strategic Alliances: Acquisitions and mergers; Management of joint ventures and other international strategic alliances.

UNIT-V

Indian Perspectives and Policy: Internationalization of Indian business firms and their operations abroad; International Mergers and Acquisitions. Changing government policy on entry of FIs and FIIs

REFERENCES
1. Hodgetts : International Management. Tata McGraw Hill, New Delhi.
2. Koonts and Whelrich : Management: The Global Perspective , Tata McGraw Hill, New Delhi.
3. Nagandhi, Anant.R: International Management ,Prentice Hall of India Ltd., New Delhi.
4. Thakur, Manab,Gene E. Burton, and B.N. Srivastava: International Management: Concepts and Cases, Tata McGraw Hill, New Delhi.
5. Christoppher Bartlett and Sumantra Ghoshal, Transnational Management: Text and Cases, Tata Mc Graw Hill, New Delhi



For more details, visit http://www.pondiuni.org/DDE/mbaIIbusiness_III.html




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