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BUSINESS COMMUNICATION – II
OBJECTIVE:
The object of this subject is to cultivate effective communication skills oral as well as written among the students.
UNIT – 1: 8 Hours
Personnel: Letters calling candidates for written test, drafting interview letters, offer of
appointment, provisional appointment orders, final order of appointment, employee disciplinary matters, show cause notices, charge sheets, letters of dismissal and discharge.
UNIT – 2: 8 Hours
Secretarial: Correspondence with shareholders and debenture holders relating to dividends and interest, transfer and transmission.
UNIT – 3: 5 Hours
Inter – Departmental Communication: Internal memos, office circulars, officer orders, office notes. Communication with regional / branch offices.
UNIT – 4: 2 Hours
Modern Communication Devices: Internet, teleconferencing, Mobile Phones, Computers, Laptops, Close circuit TVs. Word processing, Teleprinter, Desktop publishing, Telewriting, Electronic Main (e-mail), Audio Conferencing, Video Conferencing, E-Commerce, Duplication Technology Duplicator, photocopying, Printing, Storage devices.
UNIT – 5: 7 Hours
Miscellaneous: Drafting telegraphic message, correspondence with agents and transport companies, public notices and invitations, representations to trade associations and chambers of Commerce.
SKILL DEVELOPMENT:
A minimum of 5 exercises are to be recorded on the above chapters.
BOOKS FOR REFERENCE:
1. R.O. Sharma & Krishna Mohan: Business Communication & Report Writing, TMH, New Delhi.
2. Raman. S & Swami. R: Business Communication – A Practical Approach, Professional
Publications, Madras.
3. Ramesh & Pattanashetti: Effective Business English & Correspondence.
4. Majumdar: Commercial Correspondence.
5. Urmila Rai: Commercial Correspondence.
6. Pink and Thomsan: English Grammar, Composition and Correspondence.
7. R.K. Madhukar : Business Communications, Vikas.
8. Kumar: Business Communication.
9. Bovee: Business Communication Today.
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