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A Glossary of Media Terms
Posted Date: 04 Feb 2008 Resource Type: Articles/Knowledge Sharing Category: General
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Posted By: Sushil Kumar Patial Member Level: Gold
Rating:  Points: 5
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What People Say On the Job
There's an industry slang, so to speak, for a lot of the work that happens in the media world. Here's a listing of some of the inside terms and what they mean.
ARC: this is an acronym that stands for Advanced Reading Copy and it’s a term for the books publishers print in limited quantities expressly for members of the press. ARCs feature lower production values -- they are always paperback and don’t usually feature any cover art -- and are always sent out months before a book’s publication.
galley: another term for an ARC
pre-pub: a phrase standing in for pre-publication; refers to the period of time before a book is published for consumers
manuscript: term for a book before it enters the production phase
editorial assistant: usually the entry-level title for those working at book publishing houses and at magazines
slush pile: the collection of manuscripts that book publishers collect -- and that editorial assistants often oversee -- which are delivered to a publishing house unsolicited and, most often, by writers who don’t have an agent
agent: people who represent writers and negotiate their contracts with publishing houses (writers almost always need an agent to broker their and most editors will not work with writers who don’t have an agent)
self-publish: a term for those who pay to have their books printed and distributed without an established publishing house
vanity press: a term for a publishing house that only releases self-published books
advance: the term for the money paid an author before they hand in their manuscript
evergreen: a term for a story that’s perpetually relevant; dating, for example, is an evergreen topic for women’s magazines
a beat: a subject matter that a reporter is assigned to cover; “beat reporters” can cover everything from local crime to a specific sports team
source: a person who offers information to a reporter
hed: a term used, largely in journalism (by writers and editors), for headline
dek: a term for the summary that appears below the headline of a story
slug: another term for dek
sub-head: yet another team that means the same thing, essentially, as slug and dek
tk: an editing term which means “to come;” used as a placeholder for content that still needs to be figured out (i.e.
The CEO’s salary is tk)
lede: a term for the first paragraph of a story
graf: a term for paragraph
nut graf: the sentence (or sentences) that summarize the essence of a story; in journalism nut grafs put stories in context and tell readers why the story matters
hard news: term for the kind of current and face-paced news that usually appears on the front page of newspapers and covers such topics as politics and general happenings around the globe
soft news: a less frequently used term than “hard news,” it refers to everything from special interest stories to arts-related coverage
arts: the term for everything from movies to dance to books that encompass the arts pages of a newspaper (also referred to as culture)
feature: a term for a story that’s longer than a standard news story
profile: a type of feature, profiles focus on a single person, describing their backstory and why they're interesting now
front-of-the-book: a term for the front section of a magazine; the FOB, as it’s also dubbed, usually contains smaller stories
well: the middle section of a magazine where most of the features appear (it’s also known as the feature well)
back-of-the-book: the last section of the magazine which, usually, follows the well
narrative journalism: also known as literary journalism this form of writing is tailored to long stories that relies on the tenets of journalism to tell a longer story. Harvard’s Nieman School of Narrative Journalism feature a rotating collection of examples.
Q&A: stories that appear in question-and-answer format
clips: published articles that help you -- and are often necessary to -- land editorial jobs, particularly at magazines and newspapers
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