Introduction to Diploma Business Research Methods
The scientific methods involves in researching for truth about business is called business research methods. The processes includes all aspects of understanding business such as business concept, business prospects, its problems, generating ideas, evaluating the process, monitoring performance etc. The research types includes natural, social and management sciences. Organizations use research methods for carrying out market activities, Market research for business related to identifying potential markets, the needs and the wants. Emphasis is laid on how the wants are met, products and services packages and reached to customer needs. The research methods includes identifying the problems and finding strategies for solving problems.
The students who have completed bachelors degree from a recognized universities are eligible for the course. The students should have analytical thinking abilities and problem solving skills.They should have the leadership abilities and good communication skills.
Course description of Diploma in Business Research Methods
The diploma in business research methods is full time two year duration. The program is designed to provide in-depth knowledge on research business and prepares the students for careers as research consultants. The course helps students to equip with theoretical concepts and exposes them to practical strategies to face challenges of conducting business research. Training provides ample opportunities for writing literature reviews, quantitative and qualitative research methods. Adequate understanding of business research strategies, questionnaire designing and forecasting methods in business practice is provided for learning.The study imparts knowledge on data analysis, selecting populations samples and provides scope for participating in practice observation. The program helps students to develop the skills for translation of theoretical and practical knowledge in research sectors and in professional practice. Students hone their skills in preparing research proposals and critique of literature reviews. The program develops students understanding of ethical regulations and responsibilities. The program provides training in leadership theory and practice for them to assume responsible roles in business sectors.
Study subjects in Business Research methods
The course study covers the concepts of research planning methods, data collecting, appreciative inquiry, case study design, focus groups, interviews, listening and questioning, questioning and surveys, interpreting and reporting methods. The study subjects includes portfolio management, accounting for management, strategic marketing, business economics, international business.
The trained professional find jobs in business field, educational institutions consultancy firms, research organizations. The job profiles includes, researcher, educator, consultant, team leader.
Diploma Business Research Methods Admissions for 2024 - 2025 Academic Year
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