As the name specifies, it is a post-graduation or Master's level course in the field of Journalism. The main domains of this course are journalism, film, and television, public relations, multimedia, and advertising. The course is a unique combination of print media, reporting, advertising, communication research and copywriting. Candidates get chance to learn about professional creativity through this course and also get competency to work in the industry successfully.
The course includes different subjects like multimedia technology, professional writing, media and society, principles of business laws, sales management, marketing behavior, communication resources and many others.
Graduates from the same or related field are eligible for this course. The minimum required marks should be 50% or higher. The age criteria need to be checked from the selected institute before submitting the applications as it varies from one to another institute.
Interested candidates can fill and submit their application form before the last date of submission. Admissions are offered directly in most of the institutes. Only some reputed colleges conduct their entrance tests to shortlist the deserving candidates depending upon their performance in the same.
The duration of this course is 2 years just like other Master level courses. These 2 years are divided into 4 parts known as semesters in some colleges. Each semester is having 6 months duration.
Further Study options
After completion of this course, the available options for higher studies are Master of philosophy in Journalism and Mass communication and then Doctor of Philosophy in Mass Communication. These can also be pursued in other related subjects like journalism, advertising, electric communication, etc as per the interest of candidates.
The course starts with introductory lectures for communication, journalism, mass communication, advertising, media technologies, computers and public relations. It is to help the candidates who have pursued their graduation in other streams. Candidates also learn about newspaper management, printing technologies, production technologies, advertising designing, and principles, copywriting, campaign effectiveness, visualizations, photography and communication research.
The course also includes mass communication ethics and laws, mass communication and its effect on society and new media related technologies.
The course includes some projects, visits, etc to provide a better understanding of the subject.
The available job types for these candidates are a print journalist, producer, TV anchor, TV Director, Business writer, screenplay writer, etc. These candidates can also become web content writers, editors, broadcast journalists, etc after this course.
Master in Mass Comm. Journalism & Advtg. Admissions for 2021 - 2022 Academic Year
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