Bachelor of Arts or B.A. is a graduation or bachelors degree and is available in many subjects including theoretical as well as practical subjects. B.A. in Media and Communication is a unique combination of theory as well as practical subjects related to the field of mass communication, media, advertisement, etc. The course teaches about theoretical principles, existing types of media, their use, etc during the initial period of course. Then candidates also learn about a bit of journalism, principles of practical journalism, journalistic writing, and its various forms.
This course is not available through correspondence but candidates can pursue this in part-time mode if required.
Candidates who have completed 12th standard successfully from a reputed institute and registered board with valid scores are eligible for this course. In most of the institutes, there is no restriction on the subjects studied in 12th but prior knowledge about the field is always preferred.
The age criteria should be checked from the selected institute as it varies widely.
Admissions are offered either on the direct basis or on merit basis in most of the colleges and institutes. Only some reputed institutes may conduct entrance tests or interviews to validate the knowledge of candidates about the subject.
Just like other bachelor level or graduation course, the duration of this course is also 3 years. These 3 years are divided into 6 different semesters, each having 6 months duration. To qualify the course successfully, candidates need to pass each semester separately.
Further Study options
After completion of graduation degree course, post graduation is always suggested to have better job options in future. Candidates can go for Post Graduation by enrolling for Master of Arts in Media and Communication, Journalism, Mass Communication, Media, and Advertising, etc.
As mentioned above it a unique combined interdisciplinary course which teaches all about media studies, communication studies, and media education. Candidates learn about different methodologies for analyzing public communications, different media, practical journalism, content writing, advertisement, etc through this course.
It also includes different modules like cross-media concepts, public relations, various multimedia applications, basics of computer science and related software, etc.
An introductory part of business and economics is also included in the course.
These candidates can work in the media industry, Television, Radio, journalism (print or online), magazines, publication firms, PR agencies, film production firms, academic institutions, etc. They can also work as a media consultant and social media manager.
Bachelor of Arts in Media and Communication Admissions for 2019 - 2020 Academic Year
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