What is SEO and how to use SEO for improving page ranking of a website?

SEO mean Search Engine Optimization. It is referred to as the visibility of a website/page in search engine results. The website appearing in search engine (Google, Yahoo search, Bing etc) results is said to be optimized. Some websites pay to the search engines like Google so that their website or web page is shown in search results for a particular "keyword". It is a part of internet marketing. Whereas some sites will appear in search results for free. This free visibility is called as 'organic' or 'gained' or 'natural'.

As explained by common craft, let me explain with an example.

Suppose you are a librarian with books of the entire world. Those books must be categorized and placed accordingly. You will also have many books for a single topic. If a customer asks you a specific book, how will you search the entire library for that book?
Here you need a system to search it quick and give the best book to the customer. This system is called 'Algorithm'.

Similarly all search engines have specific algorithms and when you search for a specific topic (keyword) in a search engine. The search engine will filter all the websites and gives the best website.

For example if you are searching for 'movie reviews', the search engine will filter based on several requirements and will display you the best website that has the content for 'movie reviews'. The major requirements for better SEO are:

1) Content - Search engines will always prefer the websites that has better content and also content which is posted frequently engaging the audience. Also the quality and quantity of the content is important. Copied or duplicated content will have no value.

2) Good Title - A better title will always grab the attention. Say for example you are looking for a website with the same keyword 'movie reviews', there is an ample scope where many websites have the word 'review' but out of them some will have the word 'movie review'. Only these titles will appear in search results.

3) Keywords - Keywords are very important additions to the SEO. Content without good keywords will not be indexed in search engines. Users search with keywords only not by entire content. So better keywords help in better indexing.

4) Meta Tags - Meta tags are the HTML or XHTML coded tags in the website's body that describe the website in a word or sentence. A better meta tag will help better optimization of the site.

5) Links - These are very efficient in generating organic traffic. Links can be inbound or outbound. Inbound links are the links that are present in your own website/page that direct to a different post/article/page. Outbound links are the links that are present in other websites. These links will point towards your website. Outbound links have a great impact on SEO. If you have a link on another website which has high page rank, that is a huge bonus. You cab get links to your website by enrolling your site in blogroll, resource page etc.

6) Permalinks - Permalink is the link that points to specific page or article in your website. Have a well defined permalinks. Instead of having yoursite.com/?p=31 have somthing like yourwebsite.com/mypost.

These are some basic steps to get better SEO. Even though there are many other smaller tips lwhich you can learn in future by yourself, follow these basic important tips.

A better SEO will automatically increase your page rank. You need not worry about page rank initially. Focus on the content and post it regularly which creates enthusiasm for readers. You cannot get the result in one day regarding SEO. It needs lot of dedication and patience. Do your best and you will see the results eventually.

Thank you.

SEO is an abbreviation of Search Engine Optimization; it is a method to improve the ranking of blog/website on any search engine. The ranking of website is evaluated by page rank algorithm, a part of web mining. Follow these techniques to promote your website.

1. Search Engine: Submit your blog/website to the local and global search engines.

2. RSS feed: Ping your RSS feed, which was generated by feedburner or any other.

3. URL to Directory: Submit your website in specific directory to promote.

4. Email Signature: Make your email signature with the link of you website at bottom.

5. Social Networking: Join any social networking site and share your website with description.

6. Reciprocal Links: This is also called link exchange or back links, you give your website link to other website to promote and do the same for that website on your website.

7. Online Advertising: There are many website which offer free online advertisement, register and advertise your website there.

8. Set as homepage: Do not hesitate to set your website URL as homepage of browser.

9. Tell a friend : Tell about your website to your friends and acquaintances.


SEO : Search Engine Optimization method to boost your website ranking.
1. Meta-Tag: Set meta-tag for your website in the HEAD section of HTML code.

2. Keywords: Set keywords/related words/related sentence/etc. for your website in the HTML code in HEAD section.

3. Website Title: Make your website title and URL, which can be easily remember.

4. Description: Give description of your website in the HTML code of HEAd section and whenever you advertise then give description with proper keywords.

5. HTML tags: Use minimum HTML tags as possible, because search engine cannot capture these tags.

6. Minimize it : Use minimum tags, CSS, script, flash, use as much as written/text content on your website.

Use above all the methods to get traffic on your website using above SEO methods

SEO Stands for Search Engine Optimization this is Job in various Software Companies because the Combat of Websites who are dealing with same Contents so that they want to see their website first whenever a User Searches in the Google Searchine Engines. So this SEO will take care of your website to put top of the Rankings. Where Search Engine Providers will have Certain protocols in order to meet those requirements the SEO will give some Guidelines to the Website Developers to follow that.
Those are

1)Speed of the Website Pages or Navigate the Website pages quickly
2)Keywords
3)Less no. of large Size of images
4)rich look and feel.