Is it a healthy practice to advertise sufferings and seek donations?There are few cases where disturbing images are published with news items to gain attention of the viewers. There are images of accidents or public thrashings glorified in a way which many people cannot withstand and they show certain discomforts. In television news channels we see these things too often and few international news channels display warnings in bold fonts about maintaining viewers' discretion while showing those news items. Though, many Indian news channels do not conform to this practice as I have myself witnessed in two cases.
Emotion plays a very important role on people while making decisions and in case of advertisements few images convey very wonderful emotions that compel us to make the purchase. For the last couple of days I am noticing few advertisements circulating online in different websites where a picture of a child or some aged person is shown in a pathetic condition living on life support apparatus. They are asking for some kind of help. I find the advertisement very distressing. Is it really necessary to advertise sufferings for seeking donations?