|Masters in Digital Marketing|
The course module gives an introduction to digital marketing, Website Planning and Creation, Graphic Designing For Business, Search Engine Optimization, blogging, Google Analytics, Google Webmaster Tools, Google Adwords, Social Media Marketing, Email Marketing, content marketing, mobile marketing, E-commerce by building an online shop, online money-making methods and a freelancing career.
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|Facebook Masterclass 2020|
This course is the country's most advanced yet affordable Facebook marketing courses by Kallada Academy. The course provides hands-on training, certifications after completion, moneyback policy, up-to-date syllabus and email support.
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|Masters in Instagram Marketing|
Instagram is a powerful social media tool that trains its students to build a successful business on Instagram without any investment. The course highlights include promoting the brand online successfully, email support to clear the doubts, Instagram Marketing Certification after successful completion of the course, tricks and strategies to earn money ethically through Instagram.
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|Masters in Digital Marketing - Offline Course|
Fees: Duration: 75 Hours
Masters in Digital Marketing offline course highlights, including, affordable advanced digital marketing course materials, guaranteed placement assurance, guaranteed internship assistance, limited intake to give individual concentration.
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|Website Planning and Creation|
The module comprises of choosing a niche for the website, highly searchable domain name, hosting setup, using WordPress effectively, creation of pages and posts and using SEO plugins effectively.
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|Graphic Designing for Business|
The module teaches basic and advanced graphic design principles, designing banners and posters with the help of Canva application, assistance in finding free stock photos and for use in the website.
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|Search Engine Optimization|
Detailed instructions regarding how search engines work, basics and on-page SEO, keyword research, creating meta tags, optimising the content, header tags, optimising the image and URL, off-page SEO, link building strategies, White Hat and Black Hat SEO, Google Business listing.
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Blog setup, Blog design, Marketing through Blogs, article methods in blogging, tools to create unique articles, using Copyscape and Grammarly effectively, automatic backlink setup to Blogs using IFTTT and making money from Blogging will be taught in this module.
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|Google Analytics Course|
In this module, the students will learn how to set up analytics, understanding variety in traffic, real-time reports, preparation of different reports, goal setup, filters, dashboards, user management, handling admin section and tracking e-commerce reports.
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|Google Webmasters Tools Course|
Expert faculty at the institute will assist the students to learn adding site and verification process, crawl errors and stats, google fetch, search queries, rich snippets etc.
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|Google Adwords Course|
Adwords introduction, account set up, what is PPC and how it works and its campaign, keyword research tool and its match types, dynamic search ads, Gmail and shopping ads, video advertising, conversion tracking code etc.
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|Social Media Marketing|
The course module contains the need and types of social media marketing, SMO and search engine optimisation, insights and group creation and marketing through Facebook, marketing through Instagram, hashtags, paid advertising, advertising through YouTube, Google marketing and other social media tools.
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The students in this module will learn the importance of Email marketing, good practices in email marketing, how to improve inbox rate in email marketing various tools and its usage of email tools for sending bulk emails.
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How to ROI develop based Content Strategy, audience discovery, brand content style guidelines, how to build an online reputation and how to promote the contents will be taught in this module.
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The highlights of this course are creating a responsive website, AMP implementation, ads through various mobile platforms, SMS marketing and marketing through Whatsapp application.
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|E-commerce by Building Online Shop|
How to build an Online Shop using WordPress and WooCommerce, learning various E-Commerce business models, finding out various profitable products, shopping ads, E-Commerce SEO.
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|Online Money Making Methods|
What is affiliate marketing, blogging and the importance of Google Adsense will be taught in this course.
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Definition and meaning of freelancing, intense training in guiding how to interact with important clients setting up of profiles for freelancing sites, finding out projects from freelancing websites will be learnt in this important module.
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