What is SEO, What is Digital Marketing Anyone who would be having a blog or who is writing content for online posting would have heard about SEO and mostly cracking one's head on how to improve the SEO. SEO is the heart and soul of getting search engine attention and priority.
Those who own a blog or website naturally expect and yearn for high traffic to their blog or site. People reach blogs or sites from the searches they carry out using search engines like Google, Yahoo etc. Traffic is much dependent on the results thrown by the search engines when one searches for something. It is a natural and general habit to visit and try the first few results shown in the search results. We cannot imagine a person will go through all the thousands of results from the search result. They should get the required material from the first few or at the maximum the first page results. Hence every blog owner or website owner wants to make this site or blog optimal for the search engines to notice and get impressed so that they rank the site or blog as a priority and show them in the first few results. The techniques needed for that is called Search Engine Optimisation.
Digital marketing is marketing of products and services over the internet and any other digital media like mobile phone etc.
Digital marketing has a great significance and necessity, as now trade and commerce is shifting to online platform and portals. Digital marketing encompasses a vast area and gamut including not just search engine optimization (SEO), search engine marketing (SEM), Social Media Optimisation and content marketing but also is of 'influencer marketing'. The other subcategories that come under digital marketing are campaign marketing, e-commerce marketing, social media marketing, email marketing etc. Digital marketing is thus a data-driven marketing over anything that provides digital media, even mobile phone ringtones.
Importance of SEO & digital marketing trainer
We saw in the previous para how SEO is essential for a blog or website and digital marketing is important for all the trending e trade, e-commerce and e-services.. It is easily said than done. SEO optimisation and digital marketing are well tricky and need effective training and learning for putting them into practice and obtain expected beneficial results.
Just type SEO and search in the net. You will get millions of results. That is enough to know how much material is available on the net about SEO. As digital marketing is of a relatively recent development, the material available is lesser.
While self study can help to enhance knowledge, just like the ancient Vedas, you need a real Guru ; a well experienced trainer to teach you the intricacies of SEO and make your website or blog visible and draw high traffic. Only an experienced trainer can clear all doubts about the learner and instil confidence
We are going to know about such an experienced SEO trainer.
Tony John, the SEO & Digital Marketing Trainer in Kochi
He is none other than TONY JOHN one of the first blogger in the country, and founder of many popular websites and AdSense revenue sharing sites; now available as SEO trainer in Kochi, Kerala.
(photo courtesy: Indiastudychannel.com)
Qualification and experience of Tony John, SEO and DM trainer Tony John is a former Microsoft MVP. He took his Bachelor of Science (B.Sc.) degree from Mahatma Gandhi University in 1992 and a Bachelor of Education (B.Ed.) degree from Kerala University in 1993. He passed Master of Computer Applications (M.C.A.) from Bharathiar University in 1997.
He worked as a Software Engineer for 15 years working on Microsoft technologies for, in India and abroad. Major part of it, 10 years was in USA and the rest in India, Korea and Japan. He worked for Omnicell Inc, Hewlett Packard Globalsoft Ltd., SRA Systems etc.
He started developing websites in 2000. He made them popular. There was a time when he had about 60 websites.He calls himself as a "Microsoft Technology advocate and a Google Evangelist" He returned to India from USA permanently in 2011 and since 2013 is available in Kochi and/or Bangalore. He is now managing the popular websites Indiastudychannel.com. techulatr.com, India travel blog etc and many other sites. Also, he is running a professional digital marketing institute in Kerala.
Best and result oriented training by Tony John Tony John is actually a 'webpreneur', that is, he is an experienced web entrepreneur. So he knows the in and out of SEO and Digit marketing. He is confident and proud of his vast experience and expresses it when he says" With over 18 years experience in promoting websites, you can expect the best, result oriented services from me".
Here is what a trainee who attended TonyJohn's Digital Marketing and SEO Training programme, has to say. "Tony John is one of the best Digital Marketing Trainer in Cochin "
Tony John started working with websites in 1998, the same year Google was incorporated. He is a consultant in digital marketing to many digital marketing companies and a well-known mentor-trainer in the field of digital marketing.
What training classes conducted
He is offering short term and long-term training classes as well as customised training classes. In case you are looking for or a trainer for conducting workshops, seminars or certification programs in your institution or organisation, you can contact him for the customised needs also. For consultancy matters he serves his clients all over the world even though he is practically based at Kochi.
How to contact Tony John Tony John can be Incontacted as per the following contact details:
Phone: +91 9495559690
Conclusion and testimonial Proof of the pudding is in tasting. Let us see what a trainee who attended TonyJohn's Digital Marketing and SEO Training programme, has to say:
"Tony John is one of the best Digital Marketing Trainer in Cochin with more than 10 years of experience in this field. Most attractive part of his training program is he gives the opportunity for the students to work on live projects and also provides internship assistance"
Hope this suffices to justify and convince about Tony John, the SEO & Digital Marketing trainer and efficacy of his training classes.
For the first time we the ISC members also came to know more about our webmaster Tony and his experience on SEO techniques and how to over come the problems relating to increase of traffic to your posts. The author gave greater insight and surely those who want to seek the help of Tony shall definitely do so. Moreover our webmaster is equally famous in the social media and on Facebook he gets in touch with the net users immediately. So those who are interested to have some clarification or fixing appointment with him can do so through social media chatting or messaging. One can even contact him through the forum section of this site.
Frankly speaking, I started reading this article to know about Mr. Tony John, the Webmaster of ISC. But before that, thanks to Mr. Venkitaswaran, i have been benefitted from his brief introduction on Search Engine Optimization (SEO) and Digital marketing. Although I had earlier heard these two terms, but I had always ignored the same because I thought that these were not my cup of tea. I never bothered to know about these two aspects. Now thanks to the present article, I have got a brief preliminary idea about SEO and Digital marketing.
So far as Mr. Tony John is concerned, the author has given all the necessary details. Mr. John's brief bio-data along with his contact details has been given. I have no dubt that many people from the commercial capital of Kerala (Kochi) and adjacent areas will be benefited from the details furnished in this article.