Are You An Ethical Content Writer? Learn The 5 Attributes

Words are so powerful that if go wrong can hurt both readers and the brand's reputation. Thus as a content writer, you may need to take into consideration strategizing and executing of creative yet ethical content for your writing as your credible responsibility.

To make sure that you are always right at good article writing , below are five primary attributes to make you an ethical content writer.

1. Includes Only Reliable & Recent Data

As you better know that including relevant facts, figures, and official statistics can make your piece of content reliable and worthy. Data and facts promptly convince the most skeptical readers and drive your point home.
Also, it proves that you have done your homework and research well, and you are fully aware of what you are talking about. Including statistics in your blog post can improve your reader's trust and makes you a valuable blogger as well.
However, it is not always easy to research a site relevant data from reliable sources. Finding and citing original data sources is challenging yet exciting. Also, as a content writer, it is your responsibility to uncover the facts and dig deeper as if the information is authentic or not.
Additionally, the citation should not be old or outdated. This will misguide readers instead of helping them. Therefore, to make sure updated stats, don not cite data more than two years old and always go for recognized sources to add credibility and relevancy.

2. Gives Credit Where It's Due

After discussing citation and relevancy of sourcing data and statistics, always make sure you credit the citing data to the original source. To do more, state an explicit mention with a link. It will not only facilitate further reading but will add value for all, the reader, the writer, and the researcher. This practice facilitated well-deserved quality recognition to stand out in the sea of mediocrity.

3. Doesn't Extend an Article for the Sake of Word Count

The fact cannot be denied that a long-form article is proven to perform better than a short post article. Considering social shares, backlinks, search engine rank, and many more, all great stuff is fulfilled by a content effort.
In an extensive study conducted by Backlinko with BuzzSumo and HubSpot, they analyzed thousands of blog posts to get the right number of words for an ideal article proved ling forms are better. However, they added an extra value to focus on quality over quantity.
Especially, in academic writing service, if you can write comprehensive content that can cover a topic in a certain number of words, don't stretch it unnecessarily. The purpose of content is to help readers solve a problem by imparting valuable knowledge as a solution. Hence try to deliver meat matter without beating the bush; your readers will love it. Readers show appreciation by liking, commenting, and sharing the article; this will improve your SEO metrics and your image as a writer as well.

4. Doesn't Regurgitate content

There is always an overstatement to say there is a lot of regurgitated material on the web. Hence, if you are trying to plagiarize or parrot, then you better stop right there. Stealing content is not only highly unethical, but it will be going to destroy your rankings and reputation sooner or later. Also, there is a chance of getting you penalized by Google for copying the content, and your readers can figure out that too. Thus, regurgitating content is nothing but a waste of time and resources that will inevitably and slowly bite you in the long run.

5. Makes Genuine Product/Service Recommendations

As a content writer, your content is not just meant to inform, educate, or entertain audiences; they are also made to market products and services and to achieve defined business goals. A content writer needs to make product recommendations, service feedbacks, guest posts, sponsored testimonials, and lots of affiliate marketing contents.
Although, doing that so is not wrong to be transparent. If you are posting affiliate links in an article, be clear on your stating disclosure. This is a sensible and ethical element, along with a mandatory practice by FTC.
Furthermore, if you are publishing a guest post or sponsored content on your content, tag them accordingly as plainly apparent to your visitors. Lastly, you don't need your readers to feel bluffed, duped, and cheated. This will shake your reader's trust that you may have built with efforts. Relevant recommendations will build your confidence as well.

Bonus Tip: Takes Accountability

Well, at least for now, contents writers are human too. And as humans, they are best at making mistakes. Content writers often learn from their mistakes. And if it has not happened till now, you may be going to publish a piece that is going to create a little bit of unintentional controversy.
Contents are subjective that is not meant to please everyone, and that is why blunders happen, which matters. Please keep in mind that content is purely made to drive engagement. This means it has to be a healthy debate, and if you have made a mistake, then own it. Also, avoid presenting unverified and incorrect information. If done so, take full responsibility. Be courteous and do every possible thing to correct it. Lastly, learn from your mistakes and try your best not to repeat them.

Quality of Content

Content may be a subjective term, but "quality content" is undoubtedly not. To make your content a high-quality content, try to include the below elements recommended by Academist Help in your writing:
• Try to make your article comprehensive. Don't make your content-saturated, so the readers feel exhaustive and don't feel like referring them to others.
• Provide practical and actionable key takeaways to your readers. Readers are there to find a solution to their problem or get the latest knowledge. Thus, your post should provide them with their needs. It can assure them of taking immediate action after reading and making them feel they have come to the right place.
• Don't ever try to copy other's content because a plagiarized content can never be of high quality. Hence, I always write from scratch and create original and fresh content consistently.
• Your every claim should be backed by a relevant and latest researched data from a reliable source. Include every citation you have gone through to add authenticity.
• Your writing should resonate with your audiences, and thus, they can relate and feel connected. Be honest with your thoughts, and personalize your tone to make it emotionally engaging, sharable, and make it a hallmark of a quality piece.
• Grammatical errors and unfortunate mistakes create a terrible impression on your readers and can severely impact your content's credibility. Be grammatically accurate to make an impeccable quality piece.
• An article full of jargon and technical dialects cannot be easy to read and digest. Make your content smooth enough to be high quality with good readability scores for them.
• High-quality content always stands for the test of time and remains evergreen for even years. And if not, keep updating it regularly to attain and retain relevancy and authenticity of quality.
• Your content should achieve the intended business outcomes. It should be optimized for search engines and result-driven. Get it done to rank high with smart keywords to drive engagement and traffic along with links.
Final thoughts
As discussed above, there is considerable overlap between high-quality writing and ethical content writing to produce a result-driven piece of content. However, it is always a win-win situation for you, businesses, and audiences. If a content writer can swear on the above attributes of ethical writing along with the elements of quality writing, crafting a masterpiece is just a hand away. All the best!

Article by Tony John
Tony John is a professional blogger from India, who started his first Weblog in 1998 at Tony switched to blogging as a passion blended business in the year 2000 and currently operates several popular web properties including,, and many more.

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